Brand & Business Strategy
Client Services
I have years of in-house and consultancy experience and offer all my clients very sound e-commerce, business and branding strategies in order to ensure your success.
Press / Advertorials / Evergreen Content / Social Media
Client Strategy Packages
I can work on a set campaign basis
For set projects only i.e. creating content or seasonal campaigns I have set campaign packages as per the following options.
I always undertake a competitor and business analysis before I embark on working with you, this includes:
Review of your business strategy, staffing & structure
Review of your social media, against the wider industry
Review of your content & SEO strategy
Branding review
Social Media & Paid Advertising
Social Media Content Strategy & Creation
Elevated Content Ideation & Account Activity
Drive Audience Engagement With Effective Social Media Management
Key accounts: IG, TikTok, FB & LinkedIn
I will look at best in practice account implementation and activation for your industry. I will then send through full reports with action points to implement strategies for increasing engagement.
Original ‘ Elevated’ Content Creation Ideation
I will devise original elevated content creation ideas to help drive your brand forward - posting is simply not enough.
Influencer Partnerships
I have a vast network of influencers and can source micro through to well established accounts and influencers to help drive your project. Producing brilliant and relevant ‘evergreen content’ is key to drive engagement and raise brand awareness.
✔️ Your dedicated campaign runs for a total of 3 weeks
✔️ A strategy zoom call with a completed presentation featuring top campaigns, will complete this campaign
Digital PR, SEO & Backlinks
Choose Your Press Campaign
I can devise search-led digital PR communication strategies, relevant for a single campaign or on-going monthly PR activity.
Campaigns run across print media, online and social channels. All campaigns are fully SEO optimised and ensure evergreen content creation.
UTM Links
Happy to include trackable UTM links within organic press coverage, where links are allowed to be used
Affilate Partnerships & Platforms
I always suggest that brands sign up and have affiliate platforms and partnerships in place. Many e-commerce journalists and publishers, now look to feature brands where an inside commission is possible.
Evergreen Content Strategy & Creation
To compliment unique search-led PR, I can create dedicated evergreen content for your website. This can then be repurposed for use across your newsletters and social media to drive organic content.